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Director Marketing Retention and Copper Acquisition

Company: CenturyLink
Location: Monroe
Posted on: January 14, 2020

Job Description:

About CenturyLink

CenturyLink (NYSE: CTL) is the second largest U.S. communications provider to global enterprise customers. With customers in more than 60 countries and an intense focus on the customer experience, CenturyLink strives to be the world's best networking company by solving customers' increased demand for reliable and secure connections. The company also serves as its customers' trusted partner, helping them manage increased network and IT complexity and providing managed network and cyber security solutions that help protect their business.



Job Summary

CenturyLink Consumer Marketing is seeking a Director to lead retention and copper new customer acquisition teams. The director role is a critical leadership role, responsible for driving awareness, sales and satisfaction of CenturyLink Consumer services through smart, innovative marketing strategies and programs. This position requires a strong leader to operate at both strategic and tactical levels, along with the ability to generate bold and innovative ideas for growth while leading high performing teams. This position will be metrics driven - dedicated to developing, measuring and evolving marketing programs and initiatives to effectively prioritize in a fast-moving and ambiguous environment while communicating clearly and persuasively. This leader will drive focus and excellence with their team, colleagues, and partners across the business while bringing a high level of positive energy to motivate and champion a fast-moving, collaborative team environment.



Job Description




Lead the development of winning copper-footprint marketing, acquisition and retention strategies for the business, inclusive of directing product, pricing, promotions, and distribution decisions
Set and deliver against consumer retention goals; increase CLV and reduce customer loss
Utilize data and customer insights to develop and implement effective solutions through cross-functional initiatives
Drive metrics and benchmarks to ensure continuous improvement in process and results.
Drive network build and/or harvest strategy to optimize market share and revenue opportunities
Hire and develop a team of strong performers



Qualifications




10+ years of progressive responsibility and relevant experience with acquisition and/or retention of consumer customers
Strong team management skills including 5+ years of leading, hiring and developing teams both directly and indirectly
Proven track record of success developing plans, managing budgets and delivering results while effectively communicating with all levels of executive management
Communicates ideas effectively, both verbally and in writing
Decisive - proven ability to make good decisions under tight timing and pressure
Thinks strategically and executes methodically
Extreme attention to detail
Demands a high standard of work from themselves and those they work with
Outstanding collaboration skills, with proven ability to lead multiple stake holders






Alternate Location: US-Colorado-Denver; US-Colorado-Littleton; US-Louisiana-Monroe

Requisition #: 218583

This job may require successful completion of an online assessment. A brief description of the assessments can be viewed on our website at http://find.centurylink.jobs/testguides/

EEO Statement

We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, marital status, family status, pregnancy, or other legally protected status (collectively, "protected statuses"). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.

Disclaimer

The above job definition information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Job duties and responsibilities are subject to change based on changing business needs and conditions.

Keywords: CenturyLink, Monroe , Director Marketing Retention and Copper Acquisition, Advertising , Monroe, Louisiana

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